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Tag: Longines

International Women’s Month might have already ended, but that doesn’t mean we stop thinking about women’s luxury watches. Here’s a list of watches we think women absolutely need in their collection to elevate their style, because jewelry needn’t be their only accessories.

A. Lange & Söhne Little Lange 1 Moon Phase Ref. 182.030 luxury watches

The Work Watch
A. Lange & Söhne Little Lange 1 Moon Phase Ref. 182.030

When you’re working those long hours, six days a week, it can be a little too easy to forget what day of the month it is. A. Lange & Söhne has their patented outsize date on almost all of their timepieces, making it easy to keep track of your meetings and deadlines with a glance.

Longines Hydroconquest Ref. L3.781.4.96.6 luxury watches

The Beach Watch
Longines Hydroconquest Ref. L3.781.4.96.6

Everyone needs their dose of Vitamin Sea once in a while. What better to go with your beach outfit than a practical but beautiful dive watch? We adore Longines’ Hydroconquest line, which was elegantly designed to withstand the salty waves in style.

Audemars Piguet Royal Oak Offshore Self-winding Chronograph Ref. 26231ST.ZZ.D010CA.01 luxury watches

The Sporty Watch
Audemars Piguet Royal Oak Offshore Self-winding Chronograph Ref. 26231ST.ZZ.D010CA.01

Whether your daily exercise is jogging on the treadmill or stretching on your yoga mat, it’s important that you have a watch that can keep up with you. This Royal Oak Offshore model, with its trusty chronograph and comfortable rubber strap, can do just that.

Vacheron Constantin Harmony Dual Time Ref. 7800S/000R-B140 luxury watches

The Travel Watch
Vacheron Constantin Harmony Dual Time Ref. 7800S/000R-B140

Sometimes we just want to pack up our bags and travel to our dream destination. But when wanderlust strikes, you still have to keep track of things in your home or workplace. Dual time watches, such as the Harmony Dual Time, can make it happen, even when you’re the other side of the world.

Omega De Ville Ladymatic Ref. 425. luxury watches

The Everyday Watch
Omega De Ville Ladymatic Ref. 425.

When you’re too busy to even think about which watch to match with your daily getup, you’ll need a reliable timepiece that can go with almost anything. We think stainless steel and a monochromatic dial is the way to go for this kind of dilemma, and this watch can fill in that role, no problem.

IWC Schaffhausen Portofino Automatic 37 Ref. IW458101 luxury watches

The Weekend Watch
IWC Schaffhausen Portofino Automatic 37 Ref. IW458101

Going to a family reunion, or a Sunday morning brunch with your friends? You’ll need something that will match your casual tan leather bag. This Portofino has a light brown alligator strap, its tone matching the details on the face of the watch, tying your relaxed and informal outfit together nicely.

Rolex Lady-Datejust Ref. 279174

A Rolex
Rolex Lady-Datejust Ref. 279174

Like we said in our original article for men, every collection demands a Rolex, even those of women’s. With its iconic design and sheer popularity, you’ll be hard-pressed to find someone who doesn’t know the brand. Their Lady-Datejust collection was made exclusively for women—here’s the piece from that collection that we love the most.

Breguet Reine de Naples Ref. 8939BB/6D/J49/DD6D women's luxury watches

The Dress Watch
Breguet Reine de Naples Ref. 8939BB/6D/J49/DD6D

For those parties where everyone is somebody, you’ll want something that will go with your designer gown and pearl jewelry. We’re sure this timepiece from Breguet will turn heads on the red carpet. Get ready for the crowd to snap portraits of you with your wrist!

Hublot Gold White Pavé Ref. 361.PE.2010.RW.1704 women's luxury watches

The Gemset Watch
Hublot Gold White Pavé Ref. 361.PE.2010.RW.1704

Because diamonds are a girl’s best friend. Need we say more? Hublot has a long list of diamond-studded watches, which includes this stunning piece. It has a whopping 1517 diamonds set in the brand’s very own 18K King Gold.


Patek Philippe Nautilus Ref. 7118/1200A women's luxury watches

The Heirloom Watch
Patek Philippe Nautilus Ref. 7118/1200A

If your daughter doesn’t want your wedding gown or the family ring, you’ll have to pass something else down that will be just as valuable. For that purpose, there’s nothing better than the classic and timeless Nautilus. Made to last lifetimes, you might very well see this watch on your granddaughter’s wrist.

graduation watches 01

Watches have always been a means of celebrating significant milestones in a person’s life, and marking a graduation is no exception. After all, what better way is there to show someone who’s given their blood, sweat, and tears—sometimes literally—for that piece of paper that says they’ve accomplished academic excellence than a watch made with skill and craftsmanship?

Here, we’ve put together a list of classic, reliable, but reasonably priced pieces that can help your favorite graduate go from the classroom to the boardroom in style.

Ball Fireman Enterprise Black

graduation watches 02

With its substantial size, glossy black dial, stainless steel bracelet and case, date display, and automatic movement, this is a no-nonsense piece perfect for any young alumnus who wants to toe the line between sporty and chic.

Baume & Mercier Clifton Baumatic

graduation watches 03

With its alligator strap, clean dial, and 40 mm case, this watch has all the markers of a classic timepiece—including a power reserve of 120 hours, date function, and COSC-certified automatic movement.

Bremont Supermarine S301

graduation watches 04

Thinking of what to get an Anglophile alumnus? The Bremont Supermarine was inspired by one of Britain’s most iconic planes, making it not just a beautiful timepiece, with its automatic chronometer movement, brown vintage strap and stainless steel case, but also a fantastic conversation starter.

Edox Les Vauberts

graduation watches 05

Subtly commemorate the year of their graduation with a timepiece that features the biggest contemporary watch trend, the blue dial. This watch’s automatic movement, stainless steel case, date function, and 5 ATM water resistance also make it a strong contender and a great addition to any watch wardrobe.

Hanhart Pioneer One

graduation watches 06

This German timepiece is perfect for the graduate who loves details: from its iconic fluted bezel to its stainless steel bracelet—or calfskin strap; it depends on their aesthetic preferences—this automatic watch melds both vintage and modern aesthetics to create a truly classic watch.

Louis Erard Héritage

graduation watches 07

This automatic timepiece has a lot going for it, from its elegantly embellished dial to its day-date function, making it a great bet for the graduate who refuses to compromise neither style nor substance.

Longines Conquest Classic

graduation watches 06

Think of elegance and you’ll likely think of Longines. We can’t disagree, and the Conquest Classic, with its self-winding movement, monochromatic design and timeless elements is the perfect embodiment of the brand’s credo that elegance is an attitude.

Maurice Lacroix Aikon Automatic

graduation watches 08

Reminiscent of classic sports watches from the 1980s and 1990s, the Aikon is a statement-making watch ideal for a mover and shaker in the making. A substantial piece at 42mm, it houses an automatic movement and features a date function, a beautiful Clous de Paris dial, and water resistance to 200 meters.

Ah, February. The season for roses, candies, and copious bottles of fine wine to celebrate romance. And while those traditional symbols of Valentine’s Day are wonderful in their own right, we also believe that the deepest, most lasting, most meaningful relationships should be commemorated with something as enduring as your love.

Here, we’ve picked out a few of our favorite pairings— so this season, you can wear your heart on your sleeve, and on your wrist.

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Elegance, precision, and accuracy are only some of the ideals that lay at the foundation of the Longines brand. And, appropriately, it is these ideals that have made countless sports organizations turn to the manufacture to play an inarguably important role at events and tournaments, decade after decade. Beginning from the snowy environs of its Saint-Imier workshop, to crossing seas to reach nearly every continent, Longines has served as timekeeper and, more importantly, innovator, in the world of sports for more than a century.

Below, we chronicle the manufacture’s long and storied history as champions of precision in elite athletic competitions.

1832 – Longines is founded in Saint-Imier as a company specializing in creating and selling pocket watches by Auguste Agassiz and partners Henri Raiguel and Florian Morel.

1867 – The manufacture’s factory in Saint-Imier is inaugurated. The company’s first movement, the 20A, is also produced this year; it later goes on to win an award at the Universal Exhibition in Paris.

1878 – Longines produces the 20H calibre, the company’s first chronograph and its first mechanism that can be used for precision timing.

1886 – Longines’ roots in equestrian performance sport begin with supplying New York sports officials with chronographs used for timing races. These models go on to be used by bettors, buyers, riders, and riding schools.

1888 – The manufacture’s first certified chronometer movement, the 21.59 calibre, is created.

1894 – Longines sends two chronographs to St. Moritz for the timekeeping of its skiing and equestrian competitions.

1899 – Prince Luigi Amedeo of Savoie, the Duke of Abruzzi, goes on an Arctic expedition equipped with Longines timepieces, cementing the brand’s association with adventure and exploration.

1908 – Longines wins first prize at the Neuchâtel Observatory’s pocket-chronometers contest for precision.

1912 – The Federal Gymnastics Festival in Basel serves as the setting for the launch of electromechanical sports timing.

1919 – The International Aeronautical Federation names Longines as its official supplier, developing accurate and reliable navigational instruments for aviation.

1924 – The Longines factory provides timekeeping equipment for military ski races in Saint-Imier, marking the company’s first official foray into timing ski events.

1931 – Legendary pilot Charles Lindbergh designs a navigational instrument with Longines, the Lindbergh Hour Angle Watch, which helps pilots calculate their exact geographical location.

1933 – Longines begins a long-standing tradition of timing the annual alpine ski competition organized by the International Ski Federation in Chamonix.

1949 – Longines seeks a patent for the Chronocaméra, which allows for the recording of the start and end of a sports competition, without the need for human intervention.

1954 – The manufacture’s first quartz clock, the Chronocinégines, sets records for accuracy at the Neuchâtel Observatory: with a 16mm camera attached, it allows sports officials to track athletes’ movements as they pass the finish line with images taken every hundredth of a second. The company also launches its iconic Conquest line this year, pioneering the idea of watch families and collections.

1959 – Longines develops the 360, a calibre designed for observatory timing competitions hinged on accuracy. It sets new records for wristwatches at the Neuchâtel Observatory.

1962 – Longines takes on the role of official timekeeper for the Commonwealth Games in Perth, Australia. It’s a position the company took on once again in 2014, in Glasgow, and in 2018, on the Gold Coast.

1964 – British speed record breaker Donald Campbell sets a world time record with the high-speed Bluebird II on Lake Eyre. Longines serves as the timekeeper for this historical event with the aid of the Chronocinégines.

1967 – The Ultra-Chron collection is created, based around a self-winding calibre designed as an alternative to electronics and quartz that are becoming wildly popular with competing brands.

1979 – Longines is officially named the Ferrari Formula 1 racing team’s timekeeper.

1982 – Ultra-thin watches under the banner of the Agassiz line, precursor to the Longines Le Grande Classique collection, are launched. The company also signs technical partnerships with Ferrari’s and Renault’s Formula 1 racing teams, and becomes the official timekeeper of the F1 races for the next decade.

1983 – The manufacture joins the esteemed ranks of the Societe Suisse de Microelectronique et d’Horlogerie, now known as the Swatch Group.

1985 – The International Federation of Gymnastics names Longines as its official timekeeper for all artistic and rhythmic gymnastics events.

1997 – The manufacture launches the Longines DolceVita collection, which becomes a massive seller with younger consumers. The first European Gymnastics Masters are also held, timed by Longines.

1999 – “Elegance is an attitude” becomes the company’s unforgettable slogan, referencing the brand’s ideals and devotion to multi-faceted elegance.

2005 – Longines unveils the Master Collection, a fully-mechanical collection that reinforces the global trend for mechanical movements, and draws from the manufacture’s centuries of heritage and watchmaking tradition.

2007 – Longines signs on as the official timekeeper of the Roland-Garros tournament. The Longines Sport Collection, made up of the HydroConquest, Conquest, GrandeVitesse, and Admiral lines and designed for sportspeople with a preference for an elegant aesthetic, is also launched.


2009 – Addressing the market’s gap for pieces designed for feminine wrists, Longines launches the PrimaLuna collection.

2011 – The company lends its name to the Prix de Diane Longines, cementing a partnership with the world of horse racing and such prestigious events as Royal Ascot, the Melbourne Cup Carnival, the Kentucky Derby, and the Dubai World Cup.

2013 – Longines further strengthens its ties to equestrian sport with the signing of a partnership with the International Equestrian Federation, making it the official timekeeper and official watch for the FEI.

2014 – The company draws from its flagship value, elegance, to create the Elegant collection, a series of mechanical watches inspired by various forms and definitions of elegance.

2015 – The Longines Positioning System, game-changing technology which provides data like race rankings, distance, and speed during equestrian events, is unveiled.

2019 – Longines celebrates its 50,000,000th timepiece, which is launched from the iconic Master collection. Each of the manufacture’s numbered watches dating from its inception are chronicled in a unique archival database.

Style comes in many shapes and forms but, for all of us here, no one can be considered truly stylish without one important element: elegance.

Sure, many companies tout the claim that its products are elegant and, admittedly, they are, but few brands embody it as prominently as Longines. For nearly two centuries, the brand has adhered to producing timepieces that are equal parts contemporary and timeless and, with such a long history, it’s unsurprising that they’ve created pieces that would not be out of place in a variety of wardrobes.

So whether your personal style is sporty, tailored, or somewhere in between, we’ve rounded up a few of our favorite pieces from some of Longines’ iconic watch families.

  • For the Sportsman: Longines Skin Diver L2.822.4.56.9
  • For the Minimalist: Longines Elegant L4.809.4.11.6
  • For the Maximalist: Longines Dolce Vita L5.512.5.79.7
  • For the Historian: Longines Heritage L2.819.4.93.2
  • For the Sophisticate: Longines La Grande Classique L4.709.4.11.2
  • For the Jet Setter: Longines Conquest V.H.P. L3.728.4.76.6
  • For the Artist: Longines Mini
  • For the Sportsman: Longines Skin Diver L2.822.4.56.9

    Have a passion for the sun, sand, and sea? Do you get your adrenaline rush from extreme sports? Do you absolutely adore the athleisure trend? If you answered yes to any of these questions, then the Skin Diver is for you. This 42mm piece features a black PVD coated steel case, a black rubber strap, and grained black dial. SuperLumiNova ensures that you’ll be able to tell the time whether you’re deep underwater, off to training, or simply heading to your next adventure.

  • For the Minimalist: Longines Elegant L4.809.4.11.6

    Minimalism is having a moment, and we personally love the look of sleek, uncluttered lines and paring down to the bare essentials. This piece from the Longines Elegant collection is the perfect embodiment of those ideals, and adds more than a healthy dash of elegance to any (possibly monochromatic) outfit. The 34.5mm case, matte white dial, and subdued numerals and hands of this watch are, in a word, timeless.

  • For the Maximalist: Longines Dolce Vita L5.512.5.79.7

    Sometimes, more is definitely more, and what could be more perfect for the maximalist than a watch that takes inspiration from all the classical markers of luxury. Even its name is luxurious: This piece from the Dolce Vita collection blends rose gold and steel, and punctuates the look with diamons and a silver-toned “flinqué” dial.

  • For the Historian: Longines Heritage L2.819.4.93.2

    Inspired by an actual vintage watch designed for the British Royal Air Force in the 1940s, The Longines Heritage Military is an ideal timepiece for the gentleman (or lady) who appreciates the beauty of a bygone age. This 38.5mm case features an opaline dial subtly misted with black, a beautifully aged green leather strap, and an automatic L888.2 movement.

  • For the Sophisticate: Longines La Grande Classique L4.709.4.11.2

    Rattle off its descriptions and this piece from the La Grande Classique de Longines collection would sound like your standard luxury timepiece: white dial, black leather strap, Roman numerals, etcetera. But, much like the sophisticated, expressive wearer for whom it would be ideal, it is so much more than its perceived qualities. We think it’s the combination of an ultra-slim 33mm case—housing an L420 quartz movement—textured alligator strap, sleek hands and dial, and uncommon architecture that make it a stunner.

  • For the Jet Setter: Longines Conquest V.H.P. L3.728.4.76.6

    Racking up the miles? Whether you travel for business, pleasure, or both, the Conquest V.H.P GMT Flash Setting will be your new best friend. Not only does it shift seamlessly from the boardroom to a night out, but changing time zones will never again be a problem, thanks to its innovative Flash Setting system, which uses pulses from your smartphone to adjust the time. And did we mention it has a perpetual calendar?

  • For the Artist: Longines Mini

    One to make an unexpected statement? Take a cue from fashion editorials and pile on the accessories: these adorably tiny watches—measuring only 16mm in diameter—with their bright leather straps, nacre dials, and diamond bezels, would make the most amazing arm party when worn together.

Make your loved ones’ days merry and bright with gifts that will last a lifetime. We’ve put together a list of luxury timepieces that are sure to delight anyone, from the novice enthusiast to the seasoned collector.

For Him

  • Tudor
  • Omega
  • Baume et Mercier
  • IWC
  • Breitling
  • Louis Erard
  • Maurice Lacroix
  • Longines
  • Tudor Pelagos Ref. M25600TB-0001


    The perfect present for scuba divers. Its bracelet features a nifty auto-adjustable spring mechanism that allows it to contract when one’s wet-suit sleeve compresses at greater depths, and expand when one returns to the surface. The Tudor Pelagos also features a helium escape valve and is waterproof up to 500 meters. Its COSC-certified Tudor Manufacture Calibre MT5612 comes with a 72-hour power reserve. It comes with a left-handed version, too.

  • Omega Seamaster Aqua Terra Ref.

    Sailing enthusiasts are sure to appreciate this watch, whose design transitions easily from the boat to the boardroom. Its lacquered silvery dial decorated with a vertical Teak Concept pattern is an eye-catching reference to the wooden decks of luxury sailboats. The Seamaster Aqua Terra’s COSC-certified movement is anti-magnetic, meaning it’s resistant to magnetic fields greater than 15,000 gauss. It’s water resistant to 15 bar, and has a 60-hour power reserve.

  • Baume et Mercier Clifton Baumatic Ref. 10436

    The Clifton Baumatic made waves earlier this year as Baume et Mercier’s first watch equipped with an in-house movement—as such, it’s a timepiece that any budding watch collector would be proud to wear on his wrist. It contains a COSC-certified movement equipped with a silicon balance spring, escape wheel, and lever, and offers magnetic resistance 25 times higher than the current standard. The Clifton Baumatic features an impressive 120-hour power reserve, and is water resistant up to about 50 meters.

  • IWC Pilot’s Watch Mark XVIII Ref. IW327009

    This timepiece takes inspiration from the iconic Mark XI, which was commissioned by the British Ministry of Defense after World War II and used by the Royal Air Force. Since then, watch enthusiasts have loved the Mark series for its utilitarian design and focus on legibility. Its luminescent hands and large, rounded Arabic numerals stand out against the matte black dial. It features a soft inner iron case for protection against magnetic fields, a crystal secured against sudden drops in air pressure, a 42-hour power reserve, and water resistance up to 3 bar. Get it for the man who dreams of life in the cockpit.

  • Breitling Premier Automatic Day & Date 40 Ref. A45340211G1X3

    He’ll never have to ask what day it is with this beauty—it displays the day and date at 12 o’clock and 6 o’clock respectively. The Breitling Premier Automatic Day & Date channels casual elegance with its white dial, gold hour, minute, and seconds hands, and brown nubuck leather strap. It runs on a Breitling caliber 45 chronometer movement with a 38-hour power reserve and water resistance of 100 meters.

  • Louis Erard Excellence Regulator Ref. 54230AA01.BDC02

    This minimalist timepiece makes an appropriate gift for someone who’s into horological history. Its regulator dial features separate hour, minute, and second displays: a central minute hand, an upper subdial for hours, and a lower subdial for seconds. This distinctive design harks back to when watchmakers used regulator clocks to “regulate” the watches they were working on. This manual-winding movement features a useful power reserve display as well, and is water resistant to 5 bar.

  • Maurice Lacroix Les Classiques Moonphase Ref. LC6168-SS001-122-1

    It’s not everyday you see a beautiful automatic moonphase watch at such a reasonable price point, and the contrasting finishes and colors for the silver minute, hour, and date circles make for a very legible dial. At the center is the moonphase indicator blending into a starry night sky. The Les Classiques Moonphase runs on an automatic movement with a 38-hour power reserve and is water resistant up to 50 meters.

  • Longines Heritage 1945 Ref. L2.813.4.66.0

    This timepiece is sure to delight anyone who’s into vintage designs. As its name suggests, it’s inspired by a Longines model that dates back to 1945. It features a beautiful brushed copper dial, which goes beautifully with the trademark Longines blue hands and distressed beige leather strap. It houses an automatic L609 caliber, and has a 42-hour power reserve.

For Her

  • Chopard
  • Jaeger-LeCoultre
  • Baume et Mercier
  • Omega
  • Longines
  • Chopard Happy Sport 30mm Quartz Ref. 278590-3001

    She’ll definitely be happy watching three diamonds “dancing” around the dial of this sporty, feminine timepiece, which comes with interchangeable white and black rubber straps.

  • Jaeger-LeCoultre Reverso One Réédition Ref. 3258470

    Malaysia Tatler once compared this watch to the “perfect Little Black Dress” thanks to its timeless, elegant design. It features a black opaline dial with Arabic numerals, and runs on a quartz movement. Turn this timepiece into a gift she’ll cherish forever by engraving its caseback with a personal message.

  • Baume et Mercier Classima Ref. 10629

    If your loved one has a preference for rose gold, you can’t go wrong with this sophisticated timepiece. It features an 18K rose gold bezel and matching gilt Roman numerals on a white dial with sunray guilloché. Its self-winding mechanical movement is water resistant up to 50 meters, and has a 42-hour power reserve.

  • Omega De Ville Prestige Co-Axial 32.7 mm Ref. 424.

    Blackened hands, diamond holders, and Roman numerals, along with a distinctive silk-like dial pattern add a modern edge to this timepiece. A round date window integrates nicely with the rest of the diamond hour markers. The De Ville Prestige features a self-winding chronometer movement with a 48-hour power reserve and water resistance of 3 bar.

  • Longines Record 30mm Automatic Chronometer L2.321.0.87.6

    If she’s got a penchant for gems (honestly, who doesn’t?), she’ll love this piece from the Longines Record collection, which features a bezel set with 60 Wesselton VVS diamonds and diamond hour markers. Its blued steel hands stand out against a mother-of-pearl dial which displays the date at 3 o’clock. This timepiece runs on a COSC-certified automatic movement with a 40-hour power reserve and water resistance of 30 meters.

Last year, Longines’ Record collection generated buzz as the manufacture’s first entirely C.O.S.C-certified line of watches, signaling the brand’s dedication to accurate and reliable timekeeping. It didn’t hurt that the watches came in a variety of classic styles perfect for everyday wear. This year, the range gets a stylish update in 18-carat rose gold, bringing it to a new level of sophistication while maintaining its timeless appeal.

The Master collection presents another milestone for Longines, as the first range to house an annual calendar. Unlike standard calendars, annual calendars can automatically distinguish between months with 30 days and those with 31 days. Watch aficionados have been delighted to find this technically sophisticated complication made available at such reasonable price points.

Here are our picks from both collections:

RECORD L2.820.8.92.2

We love this model’s striking deep blue sunburst dial, which is perfectly complemented by the rose gold sheen of the bezel, dauphin hands, and indexes. A blue alligator strap completes the look. As indicated on the dial, this timepiece is certified as a chronometer by the Swiss Official Chronometer Testing Institute (C.O.S.C).

RECORD L2.320.5.87.7

One would usually expect the hands to match the rose gold and stainless steel strap, but this model departs from the norm with indicators in Longines blue. The white mother-of-pearl dial and diamond indices give this chronometer a decidedly elegant and feminine appeal.


Distinctive blue hands jump off the silver barleycorn-stamped dial, adding a modern touch to this otherwise vintage-themed watch. The annual calendar is displayed in month and date windows next to the 3 o’clock mark.


A more feminine version of the annual calendar features diamond indexes, rhodium plated hands, and a steel bracelet. As with all of the annual calendars in the collection, this model houses the new automatic L897 caliber, which can be admired through its transparent case back.


This watch features a clean, minimalist design—the bar indices and rhodium-plated hands are complemented by a simple steel bracelet. At the same time, this timepiece stands out with its blue sunray dial.


This watch features a simple, no-frills design with a black barleycorn-stamped dial and rhodium-plated hands. Its automatic movement is housed in a stainless steel 40 mm case, and has a power reserve of 64 hours.

MASTER L2.628.4.92

Last year’s Master collection made a splash with its colored dials, which came in Longines’ signature shade of blue or gray, and with several diameters for both men and women. We love how this model is uncluttered yet eye-catching, with rhodium plated hands and indices that form a subtle contrast with the sunray dial, and a date display at 6 o’clock. The blue alligator strap perfectly complements the watch face as well.

MASTER L2.128.4.97

Diamond indexes go beautifully with this collection’s striking blue dial, lending it a delicate appeal. A transparent case back allows one to view the movement, and the date window is placed at the 3 o’clock mark.

Discover the Longines Master and Record collections when you visit these boutiques: Longines SM Mega Fashion Hall, Lucerne Glorietta 4, Lucerne Shangrila Plaza Mall, Lucerne Ayala Center Cebu, Lucerne Solaire, L’Atelier Lucerne at Shangrila at the Fort, Le Temps Newport Mall, and Elemento SM Aura. 


old clock antique watches luxury

Watch brands are proud of their heritage, and what better way to showcase that by creating new timepieces that take literal inspiration from history?

IWC Tribute to Pallweber Edition ‘150 Years’ historical watches

IWC Tribute to Pallweber Edition ‘150 Years’

Named after Austrian watchmaker Josef Pallweber, who licensed his patented invention to IWC, this is one of the most iconic pocket watches the brand has ever produced. Although other Swiss manufacturers have the license to the invention, it is IWC’s take on it that is the most widely known.

For its 150th anniversary, IWC has revived the Pallweber pocket watch in the form of a wrist watch. The 45mm case, similar in size to its predecessor, caters to the modern appeal of large watches. Its most noticeable feature is the iconic digital display, whose jumping numerals’ smooth movements are made possible by the in-house caliber 94200.

Longines Legend Diver historical watches

Longines Legend Diver

The name says it all: The Longines Legend Diver is regarded as Longines’ best-selling heritage model, and for good reason. Based on the Longines Nautilus Skin Diver from the 1950s, both sport the iconic Super Compressor which features two crowns on the right side of the case, reminiscent of early divers’ watches.

Other familiar features include an internal bezel, and elongated minute and hour markers on the dial for increased legibility. Longines went as far as to put a faux patina on the luminous markers to recreate the look of a vintage Skin Diver. Not every feature was an aesthetic consideration, however; it now boasts of improved water resistance, rated up to 300 meters, and features a date window is added for functionality.

Panerai Radiomir PAM00687 historical watches

Panerai Radiomir PAM00687

With the yellow to orange gradient on the dial, the first impression of this watch is usually a reaction to Panerai’s unusual choice of colors. Looking back at this history of this design, however, reveals a much more serious, somewhat dark subject: the use of radium in watches in the 1920s. A highly radioactive and toxic material that can be fatal to whoever comes in contact with it, it was embedded into now-defunct Panerai-patented luminous paint, which was subsequently applied onto the original Radiomir dials by so-called Radium Girls. After the discovery of the element’s effects on health, Panerai stopped the use of radium.

The current iteration of the Radiomir replicates the aesthetic qualities provided by radium—such as the gradual discoloration caused by radiation on the originally black dial—albeit in a much safer way.

Zenith Pilot Type 20 Extra Special historical watches

Zenith Pilot Type 20 Extra Special

Zenith has nearly a century of experience making pilot’s watches—the first in 1909—and clearly has a firm grasp of what they should be, even manufacturing one for Louis Bleriot when he became the first man to fly across the English Channel. The idea of the pilot’s watch as we know it today, in fact, draws much of its looks and functions from Zenith’s original iterations.

The oversized case and dial, bold Arabic numerals, cathedral hands, and onion crown were all featured in the watch created for Bleriot, inspired by the onboard instruments also manufactured by Zenith. The current Extra Special is an ode to this iconic design that started it all.

No matter your age, a watch will always be a part of your life: telling time with an (analog) clock is one of the first lessons you were taught in kindergarten, peppered through lessons about the ABCs and 123s; children’s book series always have that one title called “What Time is It?” or something equally charming; and we all remember having that one (probably plastic) watch with our favorite cartoon character emblazoned on the dial.

In this day and age of the smartwatch and the inescapable mobile phone, however, the number of people who live their days by the hour and minute hands on their wrists is slowly getting smaller and smaller.

Admittedly, a working knowledge and fondness for watches is slowly becoming less and less common, but there is a growing group of young watch enthusiasts who have embraced the joys of this art. For their part, watch brands are studying and riding the wave of trends to remain relevant, and this resurgence amongst a younger audience is something we’re ardently championing.

Here’s a selection of timepieces that are up to par with the trends of the new generation.

Panerai Luminor Base Logo millenials

Panerai Luminor Base Logo

With its sleek design and larger cases, Panerai is undoubtedly king of the oversize watch trend. The brand offers timepieces that are more accessible for the young watch enthusiast, so If you’re an aspiring Paneristi, you can’t go wrong with the Luminor Base Logo. It embodies all of brand’s iconic aesthetics: the cushion case, crown bridge and dial all scream Panerai.

IWC Pilot’s Watch Mark XVIII millenials

IWC Pilot’s Watch Mark XVIII

This flieger style watch has a long-running history, with the first iteration of this watch developed in 1948 for the British Royal Air Force. Aesthetically, the design didn’t go through too many drastic changes, a testament to its timelesness. The IWC Pilot’s Watch Mark XVIII is perfect for the wearer who appreciates a sleek take on a historically inspired timepiece from a world renowned brand.

Tudor Black Bay GMT millenials

Tudor Black Bay GMT

Tudor is probably the first brand to be introduced for the purpose of being more accessible to a wider market, positioned as a more affordable option to its sister brand, Rolex. Tudor’s vintage styling, however, allows the brand to step out of its parent company’s shadow. Their most recent release is the Black Bay GMT. Although similar to a vintage Rolex GMT Master, it still features original design cues, like the split bezel color inspired by two iconic Black Bay models from the past.

Longines L2.759.4.78.3 millenials

Longines L2.759.4.78.3

Founded in 1832, Longines is one of the world’s oldest watch brands. Since its acquisition by the The Swatch Group, pioneers in promoting watches to literal children, Longines’ approach has evolved from merely targeting an older, more established audience to creating watches specially designed for young professionals. Their Master Collection, for example, embodies the manufacture’s technical prowess while aesthetically catering to a more youthful market.


Jaeger-LeCoultre Polaris millenials

Jaeger-LeCoultre Polaris

When you think of Jaeger LeCoultre, the first thing that comes to mind are the classic Reverso watches, more associated with the the older, polo-playing set—or vintage design enthusiasts. With the release of the new Polaris line, however, Jaeger-LeCoultre has rounded out its offerings with a collection ideal for the modern lifestyles. Equal parts sporty and elegant, the Polaris line also has the distinction of being inspired by original designs from 1968.

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