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Tag: IWC Schaffhausen

Diving Into An Adventure

omega luxury watch
Omega Seamaster Professional Ploprof 1200M Ref. 227.60.55.21.03.001

The adventurous are no strangers to the unpredictability of Mother Nature; being prepared is imperative. One of the many facets of preparedness comes in the form of having reliable equipment. To a number of veteran divers, the diving watch lands among the most important pieces.

But contrary to popular belief, a rotating bezel and water resistance up to 100 meters does not a diving watch make. At least, not on their own. As the International Standard Organization (ISO) will tell you, an official diving watch is much, much more; and as the leading watchmakers will also tell you, there are differences between a diving watch, a good diving watch, and an extreme diving watch.

rolex luxury watch diving watch
Rolex Deepsea Ref. 126660

The Basics

To be considered a diving watch, a timepiece has to pass a set of standards dictated by ISO 6425.

Apart from the minimum depth of 100 meters and a time pre-selection device (like a rotating bezel), the timepiece has to be easily read in the dark from 10 inches away. This is why all diving watches available have oversized hands and hour markers, and boast of luminescent coatings. It should also have a device that can tell the wearer, at a glance, whether the watch is running or not. Most diver’s watches use a luminescent central seconds hand for this.

Seem easy enough? But wait, there’s more: the timepiece has to prove that it can withstand the environment of a dive. To do this, it is subjected to a battery of seven tests that determine the waterproofness of the watch and its ability to stay accurate even after being bruised and beaten.

omega luxury watch
Omega Seamaster Professional Diver 300M Ref. 210.30.42.20.03.001


One of the relatively more benign tests is the one that checks a timepiece’s resistance to saltwater. For this, the watch is immersed in a saltwater solution similar to that found at sea for 24 hours. Afterwards, the case and moving parts are checked for any damage or noticeable changes.

The test for reliability under water is similar. Here the watch is immersed in 12 inches of fresh water for 50 hours. When it is taken out, it is placed on a heated surface and a drop of water is placed on the crystal and then wiped off. If condensation droplets form anywhere inside the case, it means water had somehow seeped inside and the watch cannot be called a diver.

The condensation test is also carried out before and after the check for the resistance to external forces, resistance to thermal shock, and water resistance to overpressure.

The check for water resistance to overpressure subjects the timepiece to 125 percent of its intended maximum depth. So if, for example, a timepiece is supposed to only be 10 bar, it will be given the equivalent pressure of 12.5 bar for about an hour.

The other remaining tests under ISO 6425 exposes the watch to magnetic fields, varying temperatures, and simulations of being dropped.

iwc luxury watch diving watch
IWC Aquatimer Chronograph Edition “Expedition Charles Darwin” Ref. IW379503

Deeper and Deeper…

However, there are manufacturer’s out there determined to go above and beyond ISO 6425 to make sure their product is built to last. Most, if not all, of the luxury watchmakers that offer dive watches have made it almost an industry standard to have screw-in backs and crowns to safeguard against any seepage over time.

Some have even resorted to making the cases out of single blocks of metal. This effectively increases the maximum depth of a timepiece and eliminates the chance of the seepage between multiple cases components.

panerai luxury watch diving watch
Panerai Submersible BMG-TECH™ Ref. PAM00692

…And Deeper We Go

But of course, this is not enough for the top watchmakers. They play a constant game of up the ante, so a handful of them have also included helium valves and depth gauges in their dive watches. These types of divers were engineered to cater to people who could be called extreme divers.

Part of their job, besides extensive deep-sea diving, also requires them to undergo saturation diving which, ironically, has nothing to do with water. Saturation diving is when a person lives in a pressurized room or chamber for several weeks to help prevent decompression sickness.

In the chamber, the problem with even the good dive watches is that helium gas leaks into the case and pressure builds up, making the crystal pop out. The extreme watches mitigate the build up by the letting the gas escape through the helium valves.

The depth gauge, on the other hand, is used as its name implies: to measure the depth the diver’s reaches. Mechanical watches that have this have a built-in membrane or diaphragm called a sensor. The sensor gets distorted by water pressure, and the depth is calculated based on the distortion. The depth gauge also helps divers determine the amount of time they need to get rid of built up nitrogen when they ascend from a dive.

But let’s be honest. Even if the functionality of an extreme diver’s watch is entirely unneeded, they’re still drool-worthy and fit well into any watch collection—and can be perfect companions on any wet adventure.

This piece was originally published in the print version of Lucerne Luxe Magazine, and condensed for brevity.

International Women’s Month might have already ended, but that doesn’t mean we stop thinking about women’s luxury watches. Here’s a list of watches we think women absolutely need in their collection to elevate their style, because jewelry needn’t be their only accessories.

A. Lange & Söhne Little Lange 1 Moon Phase Ref. 182.030 luxury watches

The Work Watch
A. Lange & Söhne Little Lange 1 Moon Phase Ref. 182.030

When you’re working those long hours, six days a week, it can be a little too easy to forget what day of the month it is. A. Lange & Söhne has their patented outsize date on almost all of their timepieces, making it easy to keep track of your meetings and deadlines with a glance.

Longines Hydroconquest Ref. L3.781.4.96.6 luxury watches

The Beach Watch
Longines Hydroconquest Ref. L3.781.4.96.6

Everyone needs their dose of Vitamin Sea once in a while. What better to go with your beach outfit than a practical but beautiful dive watch? We adore Longines’ Hydroconquest line, which was elegantly designed to withstand the salty waves in style.

Audemars Piguet Royal Oak Offshore Self-winding Chronograph Ref. 26231ST.ZZ.D010CA.01 luxury watches

The Sporty Watch
Audemars Piguet Royal Oak Offshore Self-winding Chronograph Ref. 26231ST.ZZ.D010CA.01

Whether your daily exercise is jogging on the treadmill or stretching on your yoga mat, it’s important that you have a watch that can keep up with you. This Royal Oak Offshore model, with its trusty chronograph and comfortable rubber strap, can do just that.

Vacheron Constantin Harmony Dual Time Ref. 7800S/000R-B140 luxury watches

The Travel Watch
Vacheron Constantin Harmony Dual Time Ref. 7800S/000R-B140

Sometimes we just want to pack up our bags and travel to our dream destination. But when wanderlust strikes, you still have to keep track of things in your home or workplace. Dual time watches, such as the Harmony Dual Time, can make it happen, even when you’re the other side of the world.

Omega De Ville Ladymatic Ref. 425.30.34.20.05.001 luxury watches

The Everyday Watch
Omega De Ville Ladymatic Ref. 425.30.34.20.05.001

When you’re too busy to even think about which watch to match with your daily getup, you’ll need a reliable timepiece that can go with almost anything. We think stainless steel and a monochromatic dial is the way to go for this kind of dilemma, and this watch can fill in that role, no problem.

IWC Schaffhausen Portofino Automatic 37 Ref. IW458101 luxury watches

The Weekend Watch
IWC Schaffhausen Portofino Automatic 37 Ref. IW458101

Going to a family reunion, or a Sunday morning brunch with your friends? You’ll need something that will match your casual tan leather bag. This Portofino has a light brown alligator strap, its tone matching the details on the face of the watch, tying your relaxed and informal outfit together nicely.

Rolex Lady-Datejust Ref. 279174

A Rolex
Rolex Lady-Datejust Ref. 279174

Like we said in our original article for men, every collection demands a Rolex, even those of women’s. With its iconic design and sheer popularity, you’ll be hard-pressed to find someone who doesn’t know the brand. Their Lady-Datejust collection was made exclusively for women—here’s the piece from that collection that we love the most.

Breguet Reine de Naples Ref. 8939BB/6D/J49/DD6D women's luxury watches

The Dress Watch
Breguet Reine de Naples Ref. 8939BB/6D/J49/DD6D

For those parties where everyone is somebody, you’ll want something that will go with your designer gown and pearl jewelry. We’re sure this timepiece from Breguet will turn heads on the red carpet. Get ready for the crowd to snap portraits of you with your wrist!

Hublot Gold White Pavé Ref. 361.PE.2010.RW.1704 women's luxury watches

The Gemset Watch
Hublot Gold White Pavé Ref. 361.PE.2010.RW.1704

Because diamonds are a girl’s best friend. Need we say more? Hublot has a long list of diamond-studded watches, which includes this stunning piece. It has a whopping 1517 diamonds set in the brand’s very own 18K King Gold.

 

Patek Philippe Nautilus Ref. 7118/1200A women's luxury watches

The Heirloom Watch
Patek Philippe Nautilus Ref. 7118/1200A

If your daughter doesn’t want your wedding gown or the family ring, you’ll have to pass something else down that will be just as valuable. For that purpose, there’s nothing better than the classic and timeless Nautilus. Made to last lifetimes, you might very well see this watch on your granddaughter’s wrist.

Ah, February. The season for roses, candies, and copious bottles of fine wine to celebrate romance. And while those traditional symbols of Valentine’s Day are wonderful in their own right, we also believe that the deepest, most lasting, most meaningful relationships should be commemorated with something as enduring as your love.

Here, we’ve picked out a few of our favorite pairings— so this season, you can wear your heart on your sleeve, and on your wrist.

Continue reading

 

The Lunar New Year marks the beginning of the Year of the Earth Pig. Looking for a dose of luck? Traditionally, its recommended that we wear colors associated with the elements of fire and metal to reap the benefits of earth.

For the unitiated, the rationale lies in how fire creates earth—in the way that fire creates ash—and earth bears metal.

Traditionally, the colors for fire are tones of red, orange, and pink, while for metal, it’s the more straightforward white and gold.

Even if you aren’t a believer in the idea of wearing “lucky” colors, it’s undeniable that certain colors have specific effects on us. What colors we choose to wear or surround ourselves with can affect our emotions and our behavior, which, in turn, can affect our daily lives.

So whether you’re feeling lucky, or don’t even believe in the concept of luck, here’s a list of beautiful watches in these recommended hues.

Red

Red has long been associated with Chinese culture and regarded as a symbol of happiness and prosperity. It’s the color of the iconic lanterns during Chinese New Year and other big celebrations, the color of ampao envelopes containing money given during holidays, as well as the color of the couple’s clothes on their wedding day. It’s also the color most closely associated with the fire element.

  • Breguet
  • Chopard
  • Hublot
  • Jaeger-LeCoultre
  • Rolex
  • Breguet Marie-Antoinette “Dentelle” Ref. GJE16BB20.8924R01

    Establish yourself as a red queen with this watch in the Marie Antoinette jewelry set. Its red strap accentuates the singular ruby set among its diamonds.

  • Chopard Imperiale 40mm Ref. 384240-5002

    Prefer the baguette cut for your jewels? This watch features it in spades with rubies on the bezel and diamonds on the dial.

  • Hublot Big Bang Unico Red Magic

    As a material, ceramic lends itself to even the most intense shade of red, making this new piece the perfect addition to the Big Bang—and your—collection.

  • Jaeger-LeCoultre Rendez-Vous Celestial Ref. 3482560

    We know it isn’t the same 12 zodiac signs, but it’s in red and has the constellations of the Northern hemisphere on it and we just couldn’t resist.

  • Rolex Day-Date 36 Ref. 118139

    If you’re looking for a subtler statement, then this model’s subdued cherry dial with a matching leather strap is the pick for you.

Pink

The color pink isn’t as significant in Chinese culture as red is, but as a shade of red, it is still associated with fire. If you’re looking for something a little less vibrant and forward as red is, pink is the way to go. (Valentine’s Day is also coming up, a celebration in which pink is pretty crucial, though that’s a story for another time.)

  • Omega
  • Patek Philippe
  • Roger Dubuis
  • Rolex
  • Omega Constellation Co-Axial 27mm 123.25.27.20.57.004

    Channel your inner wild side with this piece’s iconic “Griffes” or claws on the bezel and the coral mother-of-pearl dial resembling fur.

  • Patek Philippe Calatrava Ref. 4899/900G

    Have an avian fascination? This bejewelled Calatrava’s perfect for you. A feather motif is engraved on the mother-of-pearl dial as well as the hands, and is joined by staggered-set diamonds and pink sapphires.

  • Roger Dubuis Blossom Velvet Pink

    Pablo Neruda once wrote, “I love you as the plant that doesn’t bloom but carries / the light of those flowers, hidden, within itself,” but this watch certainly doesn’t hide its flowers, and for that, we love it.

  • Rolex GMT-Master II Ref. 126715CHNR

    The GMT-Master II in Everose gold with the two-tone brown and black bezel takes two neutrals and meshes it in an iconic model… perfect for the man who prefers rootbeer to Pepsi, so to speak.

Orange

Another color that is tied to the element of fire is orange. The image of the mandarin orange is also a symbol of good fortune, exchanged between family and friends or displayed to invite luck into your environs. So while you might not want to carry a literal orange around with you, a predominantly orange watch just might do the trick.

  • Audemars Piguet
  • Ball
  • Chopard
  • Zenith
  • Audemars Piguet Royal Oak Offshore Selfwinding Chronograph Ref. 26231ST.ZZ.D070CA.01

    Perceived as young, loud, and impactful, orange has always been viewed as a more difficult color to style. But Audemars Piguet takes this hue, integrates it into an appropriately sporty watch, and turns it into a statement for your wrist.

  • Ball Engineer Master II Diver TMT Ref. DT1020A-P1-BEORF

    Always wondered why mechanical dive watches never had thermometers? Wonder no more with this cool, glow-in-the-dark watch.

  • Omega Planet Ocean 600M GMT Ref. 232.93.44.22.99.001

    This limited edition timepiece sports a ceramic bezel in an orange so vibrant you can almost taste the citrus.

  • Zenith Defy El Primero 21 Swizz Beatz Ref. 49.9003.9004/76.R591

    If you happen to follow the music industry, specifically that of rappers’, this particular watch is a rare treat. Bonus points if you love diamonds and orange.

White

White is the main color associated with the metal element in the Five Elements theory, and represents the yang force in Chinese philosophy. Besides symbolizing brightness, purity, and fulfilment, white is a color that can work with virtually anything.

  • Audemars Piguet
  • Baume et Mercier
  • Girard-Perregaux
  • Maurice Lacroix
  • Omega
  • Patek Philippe
  • Audemars Piguet Royal Oak Quartz Ref. 67652BC.ZZ.1265BC.01

    This watch has a more than a thousand hundred brilliant-cut diamonds that’ll shine during even the darkest of nights.

  • Baume et Mercier Petite Promesse Ref. 10289

    Looking for a watch that’s a little different? This timepiece, with a classic mother-of-pearl dial surrounded by a diamond-set bezel switches it up with a wraparound stainless steel bracelet.

  • Girard-Perregaux Cat’s Eye Plum Blossom Ref. 80484D11A701-HK7A

    This watch has us grinning like Cheshire cats, with the seconds hand appearing as a charming plum blossom.

  • Maurice Lacroix Aikon Automatic Ref. AI6008-SS002-130-1

    The silver sun-brushed Clous de Paris dial with the Rhodium-plated, white SLN indexes and hands is perfect for a simple, everyday look.

  • Omega Speedmaster Moonwatch White Side of the Moon

    Carry the radiant moon on your wrist with this white ceramic watch.

  • Patek Philippe Nautilus Ref. 5711/1A-011

    The Nautilus has always been known for its more iconic version with the blue dial, but we think the version with the white dial is just as handsome.

Gold

Last but most definitely not the least is the metal that makes the world go round: gold. It doesn’t matter which culture you’re more familiar with, because this metal universally represents riches, fortune, and good luck. It’s often paired with red in Chinese New Year. Of course, too much gold can be a little bit of, erm, a statement— so here are a few of our favorite, tasteful watches.

  • Audemars Piguet
  • Breitling
  • Chopard
  • Louis Erard
  • Omega
  • Patek Philippe
  • Rolex
  • Vacheron Constantin
  • Audemars Piguet Royal Oak “Jumbo” Extra-thin Ref. 15202BA.OO.1240BA.02

    If you love bling, this yellow gold-on-gold watch will prove to be a great addition to your collection.

  • Breitling Chronomat 44 Steel & Gold – Golden Sun Ref. CB0110121H1C1

    This watch, aptly named the Golden Sun, shines brightly. You’ll even see it glinting during deep dives, down to an impressive 500m.

  • Chopard Happy Diamonds Icons Watch Ref. 209421-5001

    Encased in transparent sapphire crystal, five diamonds dance around the guilloché dial in this charming watch.

  • Louis Erard 01811PR11.BMA84

    This watch utilizes the PVD (physical vapor deposition) process, making the rose gold coating on the watch last years and years and years.

  • Omega Speedmaster ’57 Co-Axial Chronograph 41.5mm Ref. 331.50.42.51.02.001

    Feeling nostalgic? This watch comes from a collection that’s been reimagined as an even better version of the 1957 original.

  • Patek Philippe Twenty~4 Ref. 7300/1200R-010

    Fit for the woman-on-the-go, this rose gold watch features a silver dial with a finish that resembles wild shantung silk.

  • Rolex Oyster Perpetual Datejust 41 Ref. 126333

    Feel opulent with this watch’s champagne-colored dial and its use of Yellow Rolesor, a combination of Oystersteel and 18 carat yellow gold.

  • Vacheron Constantin Traditionelle Small Model Ref. 25557/Q01R-9277

    At 30mm, this watch is for the tiniest of wrists. Like they always say, the best things in life come in small packages.

IWC-Pilots-Watch-Chronograph-TOP-GUN-Edition-Mojave-Desert-SIHH-2019

IWC-Pilots-Watch-Chronograph-TOP-GUN-Edition-Mojave-Desert-SIHH-2019

IWC’s SIHH 2019 presentation is all about pilot’s watches in innovative materials. Especially designed for life in the cockpit, these timepieces will have you feeling like an elite jet pilot.

Pilot’s Watch Double Chronograph TOP GUN Ceratanium (IW371815)

IW371815 Pilot's Watch Double Chronograph TOP GUN Ceratanium
This model takes its name from the U.S. Navy Strike Fighter Tactics Instructor program, which provides the best Navy pilots with flying and tactical training. As such, it’s designed for the rigors of life on an aircraft carrier. Made from a special material called Ceratanium, its case is as lightweight and robust as titanium and as hard and scratch-resistant as ceramic.

Its matte black case ensures that pilots are not distracted by sunlight, and it can withstand extreme G-forces. The Pilot’s Watch Double Chronograph TOP GUN Ceratanium is also corrosion-resistant—a great feature when your watch is constantly exposed to humid, salty sea air. Its chronograph includes an integrated split-seconds hand mechanism for simultaneously measuring two periods of time.

Pilot’s Watch Chronograph TOP GUN Edition “Mojave Desert” (IW389103)

IWC-Pilots-Watch-Chronograph-TOP-GUN-Edition-Mojave-Desert-SIHH-2019
This is the first watch made from sand-colored ceramic, and its hue perfectly matches the uniforms of navy pilots at the U.S. Naval Air Weapons Station in—you guessed it—the Mojave Desert. Available in a limited edition of 500 pieces, it runs on a 69380 calibre with a day-date function and a 46-hour power reserve.

Pilot’s Watch Timezoner Spitfire Edition “The Longest Flight” (IW395501)

IW395501_Pilot's Watch Timezoner Spitfire Edition The Longest Flight
This model was designed especially for pilots Steve Boultbee Brooks and Matt Jones, who are undertaking a round-the-world flight in a Spitfire. It includes IWC’s patented Timezoner mechanism, which allows you to change time zones simply by rotating the bezel. This automatically sets the hour hand, 24-hour display, and date to your current location. The Timezoner Spitfire Edition “The Longest Flight” runs on a self-winding Caliber 82760 with a 60-hour power reserve.

Pilot’s Watch UTC Spitfire Edition “MJ271” (IW327101)

IW327101_Pilot's Watch UTC Spitfire Edition MJ271
If you prefer a dual time watch, this is the model for you. Named “MJ271” after the original call sign of the Silver Spitfire during its time of service, this is the first model to integrate a Coordinated Universal Time (UTC) function with an IWC-manufactured calibre. You can set the local and home time using the crown, then read the home time via the curved UTC display. The bronze case, green dial, and brown calf leather strap make a particularly attractive combination, and the case develops a special patina over time.

Big Pilot’s Watch Constant-Force Tourbillon Edition “Le Petit Prince” (IW590303)

IW590303_Big Pilot's Watch Constant-Force Tourbillon Edition Le Petit Prince
This is IWC’s first pilot’s watch with a constant force tourbillon, so it stands to reason they’d give this feature a prominent place at 9 o’clock. Its case is made from hard gold, which is five to ten times harder and more wear-resistant than red gold. The Little Prince fans will be tickled to see the “Petit Prince” himself standing on the moon in the perpetual lunar phase display.

IWC Schaffhausen recently celebrated the reopening of its iconic Greenbelt 5 location. To mark the occasion, VIPs, friends of the brand, and members of the press gathered for a sneak peek at the newly refurbished boutique.

Kicking off the cocktail event were Lucerne Managing Director Emerson Yao and IWC Schaffhausen Managing Director for Southeast Asia Stanislas Rambaud, who welcomed the distinguished guests and invited everyone present to explore IWC’s newest offerings—which included pieces from the manufacture’s Jubilee collection—in the luxurious new location.

  • Garrick Ang And Nino Carandang
  • Raymund Ronquillo, Rommeliza Ronquillo, And Stanislas Rambaud
  • Dick Africa
  • Glod Chico Limlengco And Danilo Chico
  • Homer, Karina, And Kaye Cokeng
  • Nicky Mariano And Ronald Ross David
  • Friend Of IWC Erwan Heussaff
  • Lucerne's Emerson Yao, Lucerne's Ivan Yao, Erwan Heussaff And IWC's Stan Rambaud
  • Jason Ang, Emerson Yao, Alvin Uy
  • Yvonne Yao, Erwan Heussaff, Vohne Yao, Camille Sarte
  • Michael, Michelle, And Marisa Chen, And Stephen Lloyd
  • Sophie Guanter, Tessie Yao, Celyn Png, Lingling Yao
  • Brian Afuang, Nick Mendoza, Vohne Yao, Carl Cunanan
  • Ivan Yao And Michael Chen
  • Garrick Ang And Nino Carandang

  • Raymund Ronquillo, Rommeliza Ronquillo, And Stanislas Rambaud

  • Dick Africa

  • Glod Chico Limlengco And Danilo Chico

  • Homer, Karina, And Kaye Cokeng

  • Nicky Mariano And Ronald Ross David

  • Friend Of IWC Erwan Heussaff

  • Lucerne's Emerson Yao, Lucerne's Ivan Yao, Erwan Heussaff And IWC's Stan Rambaud

  • Jason Ang, Emerson Yao, Alvin Uy

  • Yvonne Yao, Erwan Heussaff, Vohne Yao, Camille Sarte

  • Michael, Michelle, And Marisa Chen, And Stephen Lloyd

  • Sophie Guanter, Tessie Yao, Celyn Png, Lingling Yao

  • Brian Afuang, Nick Mendoza, Vohne Yao, Carl Cunanan

  • Ivan Yao And Michael Chen

  • Garrick Ang And Nino Carandang
  • Raymund Ronquillo, Rommeliza Ronquillo, And Stanislas Rambaud
  • Dick Africa
  • Glod Chico Limlengco And Danilo Chico
  • Homer, Karina, And Kaye Cokeng
  • Nicky Mariano And Ronald Ross David
  • Friend Of IWC Erwan Heussaff
  • Lucerne's Emerson Yao, Lucerne's Ivan Yao, Erwan Heussaff And IWC's Stan Rambaud
  • Jason Ang, Emerson Yao, Alvin Uy
  • Yvonne Yao, Erwan Heussaff, Vohne Yao, Camille Sarte
  • Michael, Michelle, And Marisa Chen, And Stephen Lloyd
  • Sophie Guanter, Tessie Yao, Celyn Png, Lingling Yao
  • Brian Afuang, Nick Mendoza, Vohne Yao, Carl Cunanan
  • Ivan Yao And Michael Chen

Make your loved ones’ days merry and bright with gifts that will last a lifetime. We’ve put together a list of luxury timepieces that are sure to delight anyone, from the novice enthusiast to the seasoned collector.

For Him

  • Tudor
  • Omega
  • Baume et Mercier
  • IWC
  • Breitling
  • Louis Erard
  • Maurice Lacroix
  • Longines
  • Tudor Pelagos Ref. M25600TB-0001

    ₱203,500

    The perfect present for scuba divers. Its bracelet features a nifty auto-adjustable spring mechanism that allows it to contract when one’s wet-suit sleeve compresses at greater depths, and expand when one returns to the surface. The Tudor Pelagos also features a helium escape valve and is waterproof up to 500 meters. Its COSC-certified Tudor Manufacture Calibre MT5612 comes with a 72-hour power reserve. It comes with a left-handed version, too.

  • Omega Seamaster Aqua Terra Ref. 231.10.39.21.02.002
    ₱233,750

    Sailing enthusiasts are sure to appreciate this watch, whose design transitions easily from the boat to the boardroom. Its lacquered silvery dial decorated with a vertical Teak Concept pattern is an eye-catching reference to the wooden decks of luxury sailboats. The Seamaster Aqua Terra’s COSC-certified movement is anti-magnetic, meaning it’s resistant to magnetic fields greater than 15,000 gauss. It’s water resistant to 15 bar, and has a 60-hour power reserve.

  • Baume et Mercier Clifton Baumatic Ref. 10436
    ₱159,600

    The Clifton Baumatic made waves earlier this year as Baume et Mercier’s first watch equipped with an in-house movement—as such, it’s a timepiece that any budding watch collector would be proud to wear on his wrist. It contains a COSC-certified movement equipped with a silicon balance spring, escape wheel, and lever, and offers magnetic resistance 25 times higher than the current standard. The Clifton Baumatic features an impressive 120-hour power reserve, and is water resistant up to about 50 meters.

  • IWC Pilot’s Watch Mark XVIII Ref. IW327009
    ₱217,600

    This timepiece takes inspiration from the iconic Mark XI, which was commissioned by the British Ministry of Defense after World War II and used by the Royal Air Force. Since then, watch enthusiasts have loved the Mark series for its utilitarian design and focus on legibility. Its luminescent hands and large, rounded Arabic numerals stand out against the matte black dial. It features a soft inner iron case for protection against magnetic fields, a crystal secured against sudden drops in air pressure, a 42-hour power reserve, and water resistance up to 3 bar. Get it for the man who dreams of life in the cockpit.

  • Breitling Premier Automatic Day & Date 40 Ref. A45340211G1X3
    ₱237,200

    He’ll never have to ask what day it is with this beauty—it displays the day and date at 12 o’clock and 6 o’clock respectively. The Breitling Premier Automatic Day & Date channels casual elegance with its white dial, gold hour, minute, and seconds hands, and brown nubuck leather strap. It runs on a Breitling caliber 45 chronometer movement with a 38-hour power reserve and water resistance of 100 meters.

  • Louis Erard Excellence Regulator Ref. 54230AA01.BDC02
    ₱133,000

    This minimalist timepiece makes an appropriate gift for someone who’s into horological history. Its regulator dial features separate hour, minute, and second displays: a central minute hand, an upper subdial for hours, and a lower subdial for seconds. This distinctive design harks back to when watchmakers used regulator clocks to “regulate” the watches they were working on. This manual-winding movement features a useful power reserve display as well, and is water resistant to 5 bar.

  • Maurice Lacroix Les Classiques Moonphase Ref. LC6168-SS001-122-1
    ₱131,000

    It’s not everyday you see a beautiful automatic moonphase watch at such a reasonable price point, and the contrasting finishes and colors for the silver minute, hour, and date circles make for a very legible dial. At the center is the moonphase indicator blending into a starry night sky. The Les Classiques Moonphase runs on an automatic movement with a 38-hour power reserve and is water resistant up to 50 meters.

  • Longines Heritage 1945 Ref. L2.813.4.66.0
    ₱102,800

    This timepiece is sure to delight anyone who’s into vintage designs. As its name suggests, it’s inspired by a Longines model that dates back to 1945. It features a beautiful brushed copper dial, which goes beautifully with the trademark Longines blue hands and distressed beige leather strap. It houses an automatic L609 caliber, and has a 42-hour power reserve.

For Her

  • Chopard
  • Jaeger-LeCoultre
  • Baume et Mercier
  • Omega
  • Longines
  • Chopard Happy Sport 30mm Quartz Ref. 278590-3001
    ₱233,000

    She’ll definitely be happy watching three diamonds “dancing” around the dial of this sporty, feminine timepiece, which comes with interchangeable white and black rubber straps.

  • Jaeger-LeCoultre Reverso One Réédition Ref. 3258470
    ₱238,000

    Malaysia Tatler once compared this watch to the “perfect Little Black Dress” thanks to its timeless, elegant design. It features a black opaline dial with Arabic numerals, and runs on a quartz movement. Turn this timepiece into a gift she’ll cherish forever by engraving its caseback with a personal message.

  • Baume et Mercier Classima Ref. 10629
    ₱212,000

    If your loved one has a preference for rose gold, you can’t go wrong with this sophisticated timepiece. It features an 18K rose gold bezel and matching gilt Roman numerals on a white dial with sunray guilloché. Its self-winding mechanical movement is water resistant up to 50 meters, and has a 42-hour power reserve.

  • Omega De Ville Prestige Co-Axial 32.7 mm Ref. 424.10.33.20.52.002
    ₱187,000

    Blackened hands, diamond holders, and Roman numerals, along with a distinctive silk-like dial pattern add a modern edge to this timepiece. A round date window integrates nicely with the rest of the diamond hour markers. The De Ville Prestige features a self-winding chronometer movement with a 48-hour power reserve and water resistance of 3 bar.

  • Longines Record 30mm Automatic Chronometer L2.321.0.87.6
    ₱231,000

    If she’s got a penchant for gems (honestly, who doesn’t?), she’ll love this piece from the Longines Record collection, which features a bezel set with 60 Wesselton VVS diamonds and diamond hour markers. Its blued steel hands stand out against a mother-of-pearl dial which displays the date at 3 o’clock. This timepiece runs on a COSC-certified automatic movement with a 40-hour power reserve and water resistance of 30 meters.

During the Philippine leg of the Swiss manufacture’s 150th global birthday celebration, IWC Schaffhausen’s very own Stanislas Rambaud, Managing Director for Southeast Asia, sat down with Lucerne Luxe Magazine to talk about the brand’s advocacies, its consumers, and how it manages to stay relevant in a quickly digitizing world.

Lucerne Luxe Magazine (LLM): How do you think IWC, with its 150 years of history, manages to present its heritage while still reaching a younger, more digitally-inclined market?

Stanislas Rambaud (SR): I think it starts from the very beginning—it starts in our DNA. Just to give you a bit of a background, our founder, Florentine Ariosto Jones, was an engineer and watchmaker from Boston. His idea was to travel to Switzerland to combine his engineering skills with the savoir faire of Switzerland in watchmaking. I would say innovation is part of the IWC DNA, and has been from the very beginning. It is how we grew over the years: by being loyal to the heritage of our founder, to our products, and to this innovation. Our watches remain mechanical, but the way we communicate is embracing digital. We were the first to have a strong community on social media, we have been very advanced in e-commerce, and in all our partnerships, such as the 360-activation campaign with Bradley Cooper and many digital touchpoints. Digital is a great way to speak to our customers and to reach new, younger audiences.

 

IWC’s recent campaign with Academy Award-nominated actor and watch enthusiast Bradley Cooper broke new ground with the use of interactive technology.

 

LLM: What are the insights that you’ve gleaned from your audience and how are you going to integrate them into how the brand markets itself?

SR: That’s the beauty of digital and all this transformation: we get a lot more information compared to 10 years ago. Our role is to better understand our customers through social media, through digital. With all this information we understand what our customers like in our products, if our partnerships are in line with our customers’ values and expectations. You can communicate almost instantly with your customers and you can get almost instant feedback. That way, you can also adapt and react quickly. Everyone talks about multi-channels or omni channels, but today, there’s really no channels: you have to be everywhere. Brands will be able to sell products on their websites, their partners’ websites, Instagram, Facebook, through apps…Now, you have to make sure that you can reach your customer wherever they’re shopping. This brings new challenges. It is the challenge of the industry, ensuring a consistent and qualitative customer experience across all these channels.

LLM: IWC’s sustainability efforts are something to be very proud of. Is giving back something that matters more to and resonates with your audience now, compared to how it did in the past?

SR: It is all about giving back. Today, we are a successful brand and we believe it is important to give back. Part of our values—which include a passion for perfection and precision—is our passion for protecting the environment. Over the last few years we have forged partnerships with different organizations and people who support the same causes, and it’s not something that’s going to change in the next few years. We are strengthening our existing partnership with the Costeau Society, and the Laurel Foundation, and other foundations all over the world. We are giving back to society, and I believe we are the first watch brand to be carbon neutral—it’s a commitment and statement we made years ago. We are all responsible for the future of this planet and the future of our children. Everybody has to act—whether they’re an individual or a company—and IWC is a leader in bringing the industry in that direction.

Founded in 1868, IWC Schaffhausen has always been driven by a combination of American innovation and Swiss precision. A century and a half later, the brand has decided to look back at its long and storied history to find inspiration for its newest and most exciting releases to date, the Jubilee Collection.

Twenty-nine limited edition models from the Portofino, Portuguiser, Da Vinci, and Pilot’s Watch families are joined by the company’s ode to the historic Pallweber pocket watches, first launched in 1884, which provide the aesthetic lodestone on which the collection rests.

Here, we’re running down five of our favorite models—that we’re already considering future icons—from this milestone collection.

  • Portuguiser Perpetual Calendar Tourbillon Edition
  • Portofino Hand-Wound Moon Phase Edition
  • Da Vinci Automatic Moon Phase 36 Edition
  • Big Pilot's Watch Annual Calendar Edition
  • IWC Tribute to Pallweber Edition
  • Portuguiser Perpetual Calendar Tourbillon Edition "150 Years"

    Literally the first of its kind for IWC, as it combines a perpetual calendar and a tourbillon on a single dial, it also features a see-through sapphire case back, an automatic 51950 calibre, and a seven-day power reserve. Only 50 of this watch will be made.

  • Portofino Hand-Wound Moon Phase Edition "150 Years"

    Rendered in red gold, black leather, and stunning deep blue enamel, this embodies the Portofino watch family’s elegance. It features a 59800 calibre—the winding of which will make for a wonderful weekly ritual—as well as moon phase, date, and power reserve displays. Production will be globally limited to 150 pieces.

  • Da Vinci Automatic Moon Phase 36 Edition "150 Years"

    IWC isn’t a brand typically associated with gemstones and embellishments, but this model, studded with over 2 carats of white diamonds, reminds us of their expertise in the tradition of bejeweled watches. The style was popular during the 1980s and 1990s, and this couples that elegant vintage aesthetic with technical excellence. Fifty pieces of this model will be produced.

  • Big Pilot's Watch Annual Calendar Edition "150 Years"

    Functionality and style are the bywords for this model, which features an annual calendar, extra-secure glass (to protect against drops in air pressure) a screw-on crown, see-through sapphire case back, and a powerful 52850 calibre movement. Luxurious alligator straps add a final, subtle, but sophisticated flourish to this take on the fan favorite. Production will be limited to 150 pieces.

  • IWC Tribute to Pallweber Edition "150 Years"

    Undoubtedly the hero of this collection, the IWC Tribute to Pallweber Edition “150 Years” isn’t only available as a wristwatch in a plethora of materials, from steel to gold and platinum, but also as—surprise, surprise—a pocket watch. The iconic digital display is its signature, but every touch made to each piece, from its case’s clean lines and beautifully enameled dials, to the manually-wound 94200 calibre movement melds modern minimalism and timeless refinement. Only 25 pieces of the platinum case—our inarguable favorite—will be produced.

Together with its long-standing retail partner Lucerne, IWC Schaffhausen celebrated its 150th anniversary and the debut of its new limited-edition Jubilee collection in the Philippines with a VIP cocktail party at Salvatore Cuomo in Bonifacio Global City last July 17, 2018.

VIP guests, comprising the brand’s most-valued clients, members of the press, and Friend of IWC South East Asia, chef and restaurateur Erwan Heussaff, participated in the grand occasion, which was hosted by TV presenter and model Joey Mead King. Guests sampled delicious Italian fare alongside specialty cocktails— designed by Heussaff and inspired by IWC’s long and storied history—and danced the night away to a performance by jazz, RnB, and pop band Shayne and the Brown Union.

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